Your strengths lead you to the right potential customers. There are hundreds of thousands of plastic mold suppliers spreading over China, among which only a few have their specialties. Purchasing people have many ways to find their right China mold maker. One way is to sort out by territory, Shanghai City for automotive molds, Zhejiang big molds, Shenzhen, precision, and high-quality Plastic molds, Dong Guan electronic Molds. Nonetheless, it doesn’t always mean you cannot find good automotive mold makers in Shenzhen, and price favorable mold makers there. Another way is to find by the mold types. When they go online and pick your cherry up, but finally kick you out. Isn’t a real tragedy? You are almost close to them, despite that, you have the similar machine tool capabilities and CAD/CAM software systems. Because you don’t offer anything to their interest and to their requirements, customers will give priority to those who have real strengths to their expectation. Your differences come into play a key role then.
Knowing what your company is good at can help salespersons do marketing better. Salespersons are not knowledgeable enough about plastic mold making technologies; they often call their companies good and reliable mold makers, with no conscious of their real strengths. What makes your company outstanding for sales? Do you have any specialties fitting their needs? The salesperson should make your advertising as delicate as you can make it. Don’t make the buyers guess what you can offer. You are losing a project to your competitor simply because your customers don’t know you are really good at it? It can be avoided if you become the first one to cut the cake. People tend to have a better image of the first intruding thing. When it sounds too good to be true, they probably will buy the story.
Plastic Mold manufacturers develop a certain area of expertise over their years in business and generally are more successful when they stick to those areas of expertise. If you specialize in insert molds, over molding molds, two-shot molds, rotary stack molds or unscrewing mold, then go and let your customers become impressed with your strengths, make yourself orally well-known.
Be honest about what you can offer. If you are well-quality with smaller multi-cavity molds, it’s good to narrow it to such as 4, 8, 16, 32, or 48 multiple cavities molds. It’s not impossible that you can successfully build a mold with 128 cavities; your customers may want to take a risk and try as you do. You’ll never lose marks by respecting the integrity; in this case, you wouldn’t be cornered if the 128 cavities mold does go wrong.
Buying an injection mold is a complex and tedious process. buying plastic mold from Injection mold china company is more complex than buying molds from anywhere else, the reason is too many injection mold china companies here, and sometimes the customer is confused and do not know which one they should pick up, If you can let the buyers know what your spotlights are, save them time, you win in the first run.